So almost two months ago (has it been that long already?), after almost ten years at MVNP...
I took a leap.
I left agency life to pursue the world of funemployment. Well, not exactly. I left to pursue screenwriting, freelancing and to try a few new things.
So I created "26 Keys Creative." The name came to me half-awake at bedtime after days of trying to come up with a DBA (it's not as easy as it sounds). Since writing was my unique selling proposition (as the marketing folk say), I thought of the 26 letters of the alphabet, the 26 keys on a keyboard, and the keys that unlock your imagination.
My first big project was for Consolidated Theatres. It's a trailer that's playing before all their movies, getting people excited about Consolidated's 100th anniversary next year. It was my first solo writing and directing gig.
It was a little stressful.
Today, I was surprised to learn our trailer was selected to "Creativity" online, a worldwide showcase of "The best ideas in advertising." To see our little, local ad listed amongst advertising titans like Wieden + Kennedy and Goodby Silverstein felt like a dream.
So here's to taking the leap.